Unlock your potential with Michael's proven strategies in product management.
Experience
Senior Technical Product Manager
Reguard Protection LLC | Tampa, FL | Jun 2023 – April 2025
The extended-warranty program of Ashley Furniture, Reguard offered product-protection plans (extended warranty programs) and Shipping Insurance products. After attaining profitability ahead of schedule, Reguard was purchased by a competitor in Jan 2025 and is being phased out of retail.
Key Responsibilities:
P&L responsibilities for launching and supporting Extended Warranty & Insurance multicategory solutions...
Managed product roadmap and biz requirements with stakeholders
Oversaw UX/UI diagrams, wireframes, QA test cases
Determined product direction via data
Configured multitenant warranty platform
Led the Reguard Product Team
Integrated platform for merchants & products
Direct Report: Sr. Director of Engineering
Highlights & Milestones:
Maintained ~20% profitability margin
Implemented 12 product categories across partners
Launched multiple protection plans
Senior Director, Product
Sonobi | Winter Park, FL | Jan 2022 – Jun 2023
Within the Ad Tech industry, Sonobi provides a proprietary platform that enables brands and DSPs to reach their ideal customers across channels, and owns a portfolio of proprietary sites and mobile apps.
Key Responsibilities:
Oversaw the integration of Amply Media operations post-merger to the Sonobi platform, JetStream
Led strategic roadmap development with cross-departmental and stakeholder input
Technical Product Ownership for PUSH Notification Solutions / proprietary sites
Translated complex requirements into clear user stories and technical specifications
Managed Tableau workflows & dev teams
GDPR compliance implementation on Sonobi’s proprietary sites
Managed Development resource allocation for DB, Frontend, and PUSH Development teams
Direct Report: VP of Product
Highlights & Milestones:
Successfully managed the transition off a cloud-based stack into an internal data center
Cut AWS costs by 60%
Received Contribution to Excellence Award (2022)
Senior Director, Product/Implementation
CIMA Group | Miami, FL | Jul 2013 – Dec 2021
CIMA controls multiple operating companies with B2B solutions in numerous verticals, including TrustHab (IoT), Auris (Telecommunications), Cuentas (mobile payments/fintech), and Knetik (gaming).
Key Responsibilities:
Managed Product Roadmap utilizing feedback from Customer Focus Groups and Stakeholders for
multiple operating company products; including multi-resident IoT monitoring, MVNO telecom software
for Auris, Payment Card solution for Cuentas and online gamification and business rules engine for
Knetik
Managed team of Technical PMs running client onboarding across CIMA companies
Maintained product documentation for Engineering
Advised & mentored product team on lifecycle tasks & planning for CIMA verticals
Served as Technical Project Manager for Auris, a telecom platform with over 30 million subscribers, and
7 billion long distance minutes processed
Direct report: CEO/CTO (pending time frame)
Highlights & Milestones:
Multiple promotions from Sr. Technical PM
Retained under 2 year contract as key-player in CIMA acquisition of Knetik
Key-figure in the sale of Knetik to CIMA Group in 2017
Launched TrustHab IoT platform across dozens of properties
Technical Project Manager
XOS Digital / Neulion / JumpTV | Sanford, FL | Jul 2007 – Jul 2013
Live streaming and ecommerce solutions platform serving collegiate and professional sports.
Key Responsibilities:
Delivered Web and Mobile projects against agreed scope
Managed portfolio of 60+ online stores, photo stores, and auction sites
Oversaw the launch of new online stores, and provided inventory ports, and training
Served as primary contact for key clients, including LSU, UGA, Big12, Duke, Top Rank Boxing
Direct Report: Director of Client Services
Highlights & Milestones:
Experience handling Ecommerce platform with gross revenue over 8 figures annually
Multiple promotions, from Help Desk Agent, to Ecommerce Coordinator, to PM
Education & Certifications
Bachelor of Arts in Communications: Appalachian State University, Boone, NC Certified Scrum Product Owner: Scrum Alliance